Alfardan Automobiles to unveil the BMW M760Li and the latest BMW M3 at Qatar Motor Show

  • The emotive and agile BMW 760Li and BMW M3 will make its Middle East debut
  • All new BMW 5 Series will also be on display

Doha, Qatar – Taking place from 18th to 22nd April, the seventh edition of the Qatar Motor Show is set to see another debut from BMW thanks to Alfardan Automobiles, the official BMW Group Importer in Qatar, with a brand-new model from the 7 Series, the BMW M760Li.

With the new BMW M760Li xDrive, the freshly launched BMW 7 Series is gaining a prestigious flagship model which takes driving pleasure into a new dimension. Headlined by its exceptional refinement and supreme power delivery at all times, the 12-cylinder petrol engine with M Performance TwinPower Turbo technology under the bonnet reinforces the new car’s range-topping status. The boldly dynamic driving characteristics of the BMW M760Li xDrive combine with superior ride comfort to make a compelling statement and set a new benchmark in the luxury sedan segment.

Another show stopper at the Qatar motor show will be the all new BMW 5 Series. Launched in Qatar this February, the seventh generation of the BMW 5 Series Sedan cuts a sporty, elegant and stylish figure with further enhanced dynamics and an unbeatable line-up of assistance systems.

The latest BMW M3 will be premiered for the first time in the Middle East during Qatar Motor Show. The car will be unveiled with a few cosmetic modifications which are inspired from the BMW M4. The 2018 model of the Life Cycle Impulse (LCI) BMW M3 will get adaptive full-LED headlights along with updated M emblems on the front seats, chrome trimmings, electroplated detailing, and updated taillights. The rear bumper also gets a fresh look, thanks to the more angled lower apron treatment coupled with body-colored trim.

Speaking ahead of the show, Mr. Ihab Allam, General Manager of Alfardan Automobiles commented “The Qatar Motor Show is an exceptional platform for us to display our latest models, and the fact that we are making the regional debut of the BMW M3 and M760Li highlights the importance of the Qatari market and the role it plays in fueling BMW Group’s growth in the region.”

He continued, “the BMW 5 Series is yet another strong addition to the solid BMW Series portfolio, which holds great promise in its ability to combine luxury and performance even more grace, athleticism, comfort and functionality. We are confident that the model will be a success in Qatar.”

Also, making a preview at the motor show will be several other BMW models including the BMW 6 Series Gran Coupe, BMW 730Li, the two-four-wheel drive high-performance sports cars of the BMW M range, the BMW X5 M and the BMW X6 M, the BMW i8, and several M models such as the BMW M3 and the BMW M2.

The Qatar Motor Show will take place at the Doha Exhibition and Convention Centre. Concluding on Saturday 22nd April 2017, it brings together some of the most notable international carmakers highlighting their latest models as well as car accessory companies highlight the latest in auto and performance trends.